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LANGUAGE AND PRINCIPLES OF ONLINE NEWS WRITING

Dec 31, 2021

Media Research Cell

 

Media Research Cell: Six months of growth and learning

 

Media Research Cell, Department of Journalism, Lady Shri Ram College for Women is proud to celebrate six months filled with growth, learning and exuberance under the aegis of Teacher-in-Charge, Dr. Vartika Nanda.

 

Established in July 2021, the Cell has been conceived as a part of the Department’s Peer Mentorship Programme to offer a team of meritorious students a conducive platform to exchange knowledge on relevant subjects in the field of media. It is aimed at helping member-students learn the art of media research and associated skills, and prepare them as ready-professionals for the future.

 

Engagement with the Cell is a part of the internal assessment of the current batch of students, and their participation will be counted as a part of their overall contribution to the growth and development of the Department.



 

Following have been the recent activities undertaken by the Cell:

 

1. The students of the Department, as a part of the Cell, conducted a survey with college-going students in the age group of 18-25 in Delhi-NCR to gauge the impact of media during the second-wave of the COVID-19 pandemic. The findings of the survey were recorded in an article (http://vartikananda.blogspot.com/2021/09/college-students-in-delhi-feel-media.html?m=1). The survey laid the foundation for the active expansion of the Cell along the lines of primary and secondary research focused on media and backed by data.

 

2. So far, the Cell has been successful in releasing two original newsletters on the various themes pertaining to the curriculum. The first newsletter, released in the month of August 2021 titled 'The Interview Journal', (https://flipbookpdf.net/web/site/a876c1fd69883c0e079efdf984ee82eb7f7d1f58202111.pdf.html) focused on the essence of interviews, its skills and the latest developments around the same as its theme. The second newsletter, titled 'A World Without Journalism', released as a bi-monthly for September and October 2021, (https://www.flipbookpdf.net/web/site/fe836748c7b42ec30fa8aa845803fefa5f4a4b2f202111.pdf.html#page/1) highlighted the many challenges being faced by the media industry as its central focus. This newsletter also featured a movie review, a special section on the latest media developments, as well as a crossword puzzle for the readers related to the theme. The third newsletter is also under progress.

 

3. The Cell has now invited books and other scholarly material from authors across the media industry for review from student-members as well as the members of the faculty. This is aimed at enabling the students of the Department to receive experience in reading, reviewing and gaining an on-hands academic knowledge of the industry. This initiative is also aimed at ensuring that the Department is filled with ready academic material at its disposal at all times.

 

4. Currently, the Cell has 7 students for its core research function and an additional 14 students of the Department in its auxiliary Design Team. This has ensured that the full potential and skillset of the students can be tapped at various levels. The Cell is co-headed by Samridhi Chugh and Shivangi Chopra, two students of the Batch of 2022 for the current academic year.

 

Other than the above mentioned developments, the student-members of the Cell have been actively engaged in media-related research, article-writing, blog-making, graphic designing and video making, and presentation-making, among its wide array of activities.

 

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Written and edited by

 

Samridhi Chugh

Batch of 2022

B.A. (Hons.) Journalism

Lady Shri Ram College for Women, University of Delhi

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