2025: Juxtapose in LSR

The opening ceremony of Juxtapose 2025 commenced with a nostalgic note, showing memories from the past years on screen. 

The distinguished faculty and student union of the journalism department at Lady Shri Ram College for Women welcomed the esteemed panelists—Dr. Samir Kapur (Senior Director, Adfactors), Dr. Anubhuti Yadav (Head, New Media Department, IIMC), and Shri Rajeev Kumar Shukla (Deputy Director General, All India Radio). 

With an encapsulating story narrated by the Head of Department, Dr. Vartika Nanda about the dichotomies of the media world, the room was captivated. What followed was an engaging and illuminating panel discussion, where the speakers offered their nuanced insights and critical thought on the theme “The Fifth Estate” reflecting on the ways in which media shapes, mediates, and reframes our reality in an increasingly hyper-connected world.

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​It is with immense pride that the Department of Journalism at Lady Shri Ram College inaugurates the annual academic fest, Juxtapose 2025. I, Professor Vartika Nanda, along with the Principal of Lady Shri Ram College for Women, Prof. Kanika K. Ahuja and my colleagues- Ms. Suruchi Shirish Parikh, Dr. Anugya Asthana, Ms. Sneha Bhati, Ms. Kingaule Newme, Ms. Monika Sharma and Dr. Bharat welcome you to Juxtapose, 2025. We aim to train media professionals who understand the needs of our society and are committed to responsible journalism. Our goal is to equip them with the skills and knowledge they need to exercise their freedom of expression in a thoughtful and impactful manner.

Report on Guest Lecture by Dr. Archana Kumari: November, 2025

Course: Media Laws and Ethics (Third Semester)

Organised by: Professor (Dr.) Vartika Nanda

A guest lecture was conducted on for the third-year students of the Department of Journalism, LSR, for the Core Paper Media Laws and Ethics. The session was delivered by Dr. Archana Kumari, Associate Professor at Jawaharlal Nehru University. The lecture aimed to provide a deeper understanding of copyright issues. 

Dr. Kumari offered a comprehensive and critical analysis of Intellectual Property Rights, with a strong focus on copyright. She explained the features, scope, and challenges of copyright laws within the Indian media landscape. She also presented a clear and informative PowerPoint presentation, which helped students take organised notes and better understand the key legal frameworks, policies, and the practical functioning of copyright protections in the country. She highlighted how media organisations must navigate ownership, authorship, and ethical usage in a rapidly evolving digital environment.

The lecture was highly insightful and engaging. It helped students revise the interconnectedness of media practices, legal frameworks, and ethical responsibilities. By exploring both copyright concerns and representation issues, the session broadened the students’ perspective on the challenges and obligations in the media industry today.

Written by: Khansa Saleem, Batch of 2026

6 November, 2025: Promotion Part at LSR

30 teachers celebrated their promotions at LSR

Reports of Guest Lectures

The Art of Science Communication

Written by Janvi Jain

Date: 24th November 2021

An online workshop was organized by the Department of Journalism, LSR on 24th November 2021 on the topic - ‘The Art of Science Communication’. The workshop was conducted by Nimish Kapoor who has been working in Vigyan Prasar, an autonomous organization of the Department of Science & Technology, Government of India for the last 17 years. He has initiated numerous training programs in science communication and science film-making to promote the culture of science communication in Indian universities and mass communication institutes.

The workshop began with Nimish Kapoor explaining the relevance of science communication and how it is different from academic scientific writing. He also emphasized inculcating scientific temper in making informed decision making. He explained all the facets of science communication in detail including relevant and real-life examples. The concepts of 7Ws and 1H and 7CS were also discussed. He concluded the lecture by giving tips on how to structure one’s writing and make it more relevant. The workshop was really helpful for students wanting to pursue a career in the mentioned industry. The event concluded with students thanking Nimish Kapoor for his valuable time and enlightening words.

Mobile Journalism  

Written by Janvi Jain

Date: 24th November 2021

An online workshop was organized by the Department of Journalism, LSR on 24th November 2021 on the topic- ‘Mobile Journalism:  Pre-production to Post-production’. It was conducted by Twishy Vats, who is currently working as the Chief Content Officer at Inshorts. She pursued her master's degree from the Indian Institute of Mass Communication, New Delhi.

The workshop began with a discussion on how mobile journalism is impacting the audience in today’s digital world. She mentioned how news apps have become personalized to an extent and how they give information to the audience on the basis of their interests, locations, and other parameters. 

The relevance of news in short one-liners - the concept behind the app InShorts - was explained to the students. She also explained the importance of ethical mobile journalism, and how the credibility of a mobile journalist is extremely important. Ms. Vats also answered doubts raised by students regarding editing of mobile news and maintaining authenticity as a mobile journalist.

The workshop was really helpful for students in developing a holistic understanding of mobile journalism. The event concluded with the students thanking Twishy Vats for her valuable time and enlightening words.

Media Reporting of Women and Children

Written by Astha and Tenzin

Date: 9th February 2022 

The second-year students (Batch of 2023) of the Department of Journalism, Lady Shri Ram College for Women, attended a guest lecture by Dr. Archana Kumari on 9th February 2022. Dr. Archana Kumari is an alumnus of the Indian Institute of Mass Communication (IIMC) and Jawaharlal Nehru University (JNU), New Delhi. She is working as an Assistant Professor in the Department of Mass Communication and New Media at the Central University of Jammu. Her areas of interest are Media Economics, Media Literacy, Development Communication, New Media and Digital Journalism, Media Research, and Advertising.

The lecture was divided into two sessions. In the first session, Dr. Archana Kumari presented the topic, Media Reporting of Children. She began the lecture by highlighting the lack of awareness about child abuse in society. She explained the role and responsibility of the media in pushing the government to make effective child protection policies and provide essential services to the aggrieved child by advocating such needs. She then brought out the loopholes in media coverage about sensitive issues such as child abuse. During the discussion, Dr. Kumari brought in a very crucial question that was eye-opening for the students - ‘Why are the victims given more attention than perpetrators?’ The second session focused on ‘Women’s Representation in Media’. She began with a detailed explanation of why the media matters as a whole. She then presented different advertisement examples to showcase how women were represented in the media to compare the nature of representation from then to now. 

A vote of thanks was delivered to Dr. Archana Kumari by the students. The lecture was very informative, detailed, and above all, very helpful for the students.  The students expressed their gratitude to Dr. Vartika Nanda (TIC, Department of Journalism) for organizing the lecture.

Intellectual Property Rights

Written by Jahanvi Aggrawal and Ritika Behera

Date:09-02-2022

The second-year students (Batch of 2023), Department of Journalism Lady Shri Ram College for Women attended a guest lecture on ‘Intellectual Property Rights’ on Wednesday, February 09, 2022. The lecture was conducted by final year students - Samridhi Chugh and Shivangi Chopra. 

The lecture commenced with a basic yet insightful introduction to the topic ‘IPR’. The origin of the term and its development through the years were elaborated. Additionally, a small discussion about ‘Patent and Trademark Laws’ took place. Students were asked to give their point of view regarding the same. The explanation and theoretical understanding were built by using numerous examples and cases. Shivangi discussed the specifications of the Copyright Act, 1957, and the UGC Guidelines. A list of laws related to intellectual properties in India was intricately explained. The students were then made familiar with the procedure of registration of copyright along with a full-fledged explanation of each step. 

The lecture was followed by a small doubt session. Dr. Vartika Nanda further enlightened students with more information, interesting facts, and insights regarding the same.

At the end of the lecture, all the students conveyed their thanks to Samridhi and Shivangi. The session was interactive and fruitful for the students. The students expressed their gratitude to Dr. Vartika Nanda (TIC, Department of Journalism) for organizing the lecture.

Media Ethics 

Written by Jhanvi Negi and Anushree Mukherjee

Date: February 2nd, 2022

The second-year students (Batch of 2023) of the Department of Journalism, Lady Shri Ram College for Women, attended a guest lecture by Dr. Amit Nagpal on 2nd February 2022.

Dr. Amit Nagpal is a veteran teacher and practitioner of social media storytelling. With a career in mass media spanning over two and a half decades, he is a leading voice in business storytelling and social media leadership. Additionally, he is a proud recipient of accolades like the Dr. S Radhakrishnan Memorial National Media Network Award 2007, and the ASMA Blogger of the Year Award 2017.

The lecture began with acquainting the students with the idea, meaning, and importance of ‘mindfulness’ and the ‘presence of one’s mind’. He stirred a creative discussion highlighting the impact of one’s daily social media consumption, and the type of content that is consumed by people on a daily basis. The difference between ‘reaction’ and ‘response’ was explained in detail using a variety of real-life as well as hypothetical examples.

The students presented their views on how a sensitive but significant topic should be reported in the media. A parallel was drawn and explained among different media organizations which use different approaches when it comes to reporting sensitive cases. In this context, Dr. Nagpal discussed the significance of adhering to the journalistic code of conduct, ethics, and organizational norms. The distinction between ‘collectivistic’ and ‘individualistic’ culture in the workplace was also discussed in detail, specifically pertaining to the difference between ‘organizational loyalty and ‘individual loyalty’ in the workplace in today’s multimedia organizations. 

The lecture ended with a vote of thanks given to Dr. Amit Nagpal by one of the attending students. The session came to be interactive and fruitful for the attendees as they remained positively participative throughout the lecture. The students found it to be immensely significant and helpful in understanding the world of digital marketing, social media management, professional storytelling, corporate communications, media ethics, etc. 

Media Trial

Written by Vidhi Gupta and Anushree Mukherjee

Date: 16- 02 -2022

The second-year and first-year students (Batch of 2023 & 2024), Department of Journalism Lady Shri Ram College for Women attended a guest lecture on ‘Media Trial’ on Wednesday, February 16, 2022, by Anushree Mukherjee, a final year student of Journalism at Lady Shri Ram College for Women. 

The lecture commenced with a detailed discussion about the meaning and scope of media trial. The similarities and differences between a court trial and a media trial were explained using the various laws and regulations prevalent in society. The media’s right to ‘Freedom of Speech and Expression' was discussed in contrast with the right of a suspect to receive a ‘Fair Trial' before the judicial system. The clash between both due to sensationalist media intervention in high-profile cases was understood as the negative side of media trials. She elucidated that being a student of journalism, it is necessary to keep aside the commercial factor while reporting cases of crime and maintain journalistic ethics of fairness, balance while removing circumstantial bias. The explanation was accompanied by examples and cases like the Jessica Lal case, Sushant Singh Rajput case, and Arushi Talwar case. Later, she touched upon the factors that are affected by media trials, such as judicial fairness and individual rights. Using examples, the students understood that the public, as well as the judiciary, are susceptible to form biases due to media’s sensational narratives, and the impact it has on the proceedings of the case. At last, the media trial that ensued during the double-murder case of Arushi Talwar and Hemraj was discussed in detail.

The lecture was followed by a doubt session where students asked their queries and shared their own knowledge about the topic. Dr. Vartika Nanda further enlightened students with insights about the same. Students also discussed the nature of media representation and interpretation as shown in movies, books, and shows during high-profile criminal cases. 

At the end of the lecture, the students thanked Anushree for explaining this important topic to the students. The session was interactive and fruitful for the students. The students expressed their gratitude to Dr. Vartika Nanda (TIC, Department of Journalism) for organizing the lecture.

Social Media Audience Measurement

Written by Anushree Mukherjee

Date: 8th March 2022 

An online guest lecture was organized by the Department of Journalism, LSR on 8th March 2022 on the topic – ‘Social Media Audience Measurement’. The lecture was organized on the special occasion of Women’s Day. It was conducted over the time span of one hour. 

The lecture was delivered by Professor P. Sasikala. She is currently the Head of the Department of New Media Technology at Makhanlal Chaturvedi National University of Journalism and Communication (MCNUJC). The vision of her department is to identify, understand and impart new-media-based content and technology, create digital content productions for learning, and organize training programs for students of mass communication. 

The lecture began with the guest speaker mentioning the theme of Women’s Day for 2022 - ‘Gender Equality Today for a Sustainable Tomorrow’ and its significance. 

Professor Sasikala asked the students which social media applications they like to use on a daily basis. There was a short discussion on how video-based content would dominate the world of new media in the coming years. Many audience measurement applications designed for social media were discussed. Students were made aware of various methods and tools that are used to study the audience to track their engagement, impressions and reach, response rate, and time. One such application was Keyhole, which is primarily designed to measure audience interest. Students learned to use the interface and its features of Keyhole using a guided virtual tour of the website. The discussion extended to include the upcoming aspects of qualitative and quantitative analytics in the world of digital media. 

The lecture was received with admiration by the students. They found the content of the lecture to be very relevant and easy to understand. The event concluded with the faculty and the students thanking Prof. P. Sasikala for her valuable time and inputs.

Final Cut Pro

Written by M Muskan Devi and Anushree Mukherjee

Date: 5th April 2022 

The second-year students of the Department of Journalism, Lady Shri Ram College for Women attended a workshop on the topic  ‘ Final Cut Pro’ on Tuesday, April 5, 2022. The workshop was conducted by Vinay Shinde, currently working as the Editor at Humaramovie Media Labs Pvt. Limited. He has completed his specialisation in editing from ZIMA. 

The workshop began with a basic introduction to Final Cut Pro and how it is used in the domain of editing videos. Students were given a visual guide on importing and exporting videos. The students learned about various transition features and the concept of ‘timeline’ in the application. He also taught many tricks to refine one’s editing skills, such as seamlessly reducing the gap between two video clips. Students were made aware of specific techniques in Final Cut Pro such as J cut and L cut. 

Towards the end, a doubt session was held where students got the opportunity to clear their queries. The session was extremely fruitful and beneficial for the students.  The event concluded with the faculty and the students thanking Vinay Shinde for his valuable time and inputs.

Guest lecture on 'Ethics in Journalism'

Friday, January 28, 2022

Guest lecture on “Ethics in Journalism”

The first and the second year students (Batch of 2024 and 2023), Department of Journalism Lady Shri Ram College for Women attended a guest lecture on ‘Ethics in Journalism’ on Friday, January 28, 2022. The lecture was taken by Vaishnavi Kanugula, a Public Relations professional, public speaker and a media consultant. She is an alumni from the batch of 2018, Department of Journalism, Lady Shri Ram College For Women.

The lecture aimed at understanding and exploring the ethics which are necessary in the domain of journalism and media practices. Not only did the students learn about the technicalities of the media space, but also realized the importance of nurturing soft skills and practical know-how in the pursuit of becoming a journalist.

The session started with the introduction of the Right to Freedom of Expression and Speech, and how journalists have this very significant right of asking questions and collecting data. There was an extensive discussion about the word ‘Ethics’, and its components and elements which affect the working of a journalist, the media industry and the country. Further, various relevant examples were taken up which made it easy for the students to comprehend and evaluate the importance of ethics in the professional working sector.

The discussion was framed around the dynamic nature of media, and how ethics are the sole basis of maintaining people’s belief and trust in the media. Students were intrigued by the nuances of media ethics and came forward with questions about privileges, duties and responsibilities of a working media professional in a democratic country like India. She shared her experience of working as a PR professional, and the challenges posed by the pandemic in her career. The students also discussed the working of the whole media industry.

As the interactive session commenced on standards of ethical principles, Dr. Vartika Nanda, the Head of the Department of Journalism, added her valuable insights about the topic. The speaker cleared a series of doubts that students posed about the obstacles they face in their classes as freshers and how they can improve their answer formation skills for upcoming papers and research work. Reading more books was given much importance so as to build knowledge and write more efficient answers.

The session came to be interactive and fruitful for the students, and they remained participative throughout the lecture. The students expressed their gratitude towards Dr. Vartika Nanda and the Union for organizing the guest lecture.

Written By:

Ananya Sharma and Namrata Verma

Batch of 2024

BA (Hons.) Journalism

Lady Shri Ram College For Women, University of Delhi

Workshop on Using Canva for Graphic Designing

Tuesday, January 25, 2022

Batch of 2023: Workshop on Using Canva for Graphic Design

The second-year students (Batch of 2023), Department of Journalism Lady Shri Ram College for Women attended a workshop ‘How to Use Canva for Graphic Design' on Tuesday, January 25, 2022. The workshop was taken by Ms. Barsha Das, the Design Head of Team Prakriti, Lady Shri Ram College for Women. Ms. Barsha is a student in the Department of Economics and harbors wide experience and expertise in Canva and other digital editing tools. 

The workshop was aimed at enabling students with digital editing & basic illustration and graphic designing skills required by the industry in the online learning mode. 

The use of Canva as a tool to design beautiful invitations, instagram posts, creative posters, powerpoint presentations, among other visual illustrations has helped usher in a revolution for budding designers inculcating extensive photo editing knowledge at a very low cost. The workshop, thus, focused on all aspects of visual editing, from the very basic tools to professional editing hacks and techniques explained in a step by step manner making the information easier to grasp for the students. 

Ms. Barsha went through almost all the features of photo editing through Canva. She also took the time to patiently address all the doubts raised by the students.

The workshop proved to be very interactive, helpful and informative. All the students were grateful to Dr. Vartika Nanda (Teacher-in-Charge) for organizing the insightful and most relevant workshop.

Written by:
Priyanshi and Ritika Behera 
Batch of 2023
B.A (Hons.) Journalism 
Lady Shri Ram college for women, New Delhi

REPORT: Decoding “The challenges,issues and ideas in covering the world” with Chike Frankie Edozien

The Department of Journalism of Lady Shri Ram College For Women organised a Guest Lecture on the 22^nd of January and had the privilege of having Chike Frankie Edozien on board for the same. Mr. Edozien is a Journalism Professor at the NYU, a contributor to the 2016 Commonwealth Writers Anthology, a 2018 Lambda Literary Award Winner and the author of a ground-breaking book- “LIVES OF GREAT MEN”. His work has been featured in leading dailies including The New York Times, Quartz and Global Post.

The entire lecture aimed at covering and throwing light on the challenges and issues that one faces while writing stories and how can it be dealt with. Edozien talked about how it is the journalist’s responsibility of writing correct, reporting factually, verifying the facts and proofread the copy before sending it for publishing or printing. “Stories Matter” and “Journalism Is The First Draft Of The History” as quoted by the professor left impressionable marks on the minds of the listeners. He gave examples on how stories regarding death, disaster, disease, despair, destruction and corruption garner maximum readership and excites the most.

A real writer, according to him, must research, witness, ask, be active and not sloppy. A journalist must be affirmative towards new experiences, different viewpoints and should be biased at all times, i.e., he shouldn’t be an advocate of just the positive or the negative and should not just focus on the rich or the poor, but must cover both the aspects and write about everything that concerns the larger community.   

Edozien encouraged the students to freelance or write on their own and get the stories published with the help of expanding internet because according to him “It’s The Writer Who Gets To Choose His Story And Nobody Else Can Tell The Story The Way You Want To”. The lecture ended with the speaker emphasising on “the diversity of voices” and how one should never stop writing a story that is full of truth and information.

It was an interesting and insightful lecture as the budding journalists and writers got to know more about the world of journalism from the professional itself.

Submitted by

Sanjana Chawla

Batch-2019

Guest Lecture on Intellectual Property Rights by Ms. Archana Kumari

Faculty of Journalism Dept. with Ms. Archana Kumari (second from left)

The Department of Journalism, LSR, hosted a guest lecture with Ms. Archana Kumari, on 15th February 2018, on the topic - Intellectual Property Rights (IPR). Having over 10 years of rich experience in the field of journalism as an academician, Ms. Kumari imparted valuable insights and exceptional knowledge to the students, who asked her relevant questions which made the lecture interactive as well as fun.

Ms. Kumari started the lecture by asking the students what they understood by Intellectual Property Rights, and proceeded by explaining the concept to the curious minds. Emphasising on the intangible aspect of IPR, Ms. Kumari reiterated that the original curator of any idea must get due credit, and hence the need for IPR. Categorising the concept further, she explained what was meant by Industrial Property Patents and Copyrights literacy.

The lecture proceeded with Ms. Kumari talking about patents and their importance. Exclusive rights granted for inventions, including scientific innovations, are patents. She then talked about Product Patents and Process Patents. The former, as ma'am described, existed earlier too, however, the need for patenting processes was felt when people started making minute changes to already existing goods and started selling them as their own. A befitting example of this form of plagiarism are the drugs and pharmaceutical companies. Talking about the duration of patents, she asserted that any product can be patented for a maximum of 20 years, after which the holder of the patent has to relaunch the product with certain changes or, alternatively, can renew their patent but only if nobody else has come up with a new invention in a similar product. Further, the students also learned the conditions necessary for any product to be patented, which are primarily worthiness, newness, inventiveness and novelty.

Talking about trademarks and their importance, Ms. Kumari described them as the most visual distinctive design for any product/ service/ business/ media house etc, and also intrigued the students by presenting the statistics for the number of people that apply for trademarks every year, which was an exuberant 3 million. She then went on to explain the concept of ‘Product Disparagement’ by simply giving the example of Reebok (which was the original brand) and Reebuk (which is a clone brand of the existing sports goods pioneer, Reebok).

The lecture ended with an intriguing discussion on copyrights and their importance. The moment one innovates an idea, they hold its copyrights by default. One only needs proof of their invention, and the best way to copyright a material was to email it to oneself as soon as the idea is curated. In India, one holds the copyright to their invention for 60 years, which is 10 years more than the global scenario. The lecture turned out to be a learning experience for the students of the department. 

- Written by Paridhi Bhanot, student of Journalism, LSR

Guest Lecture: Dr. Ambrish Saxena

The Department of Journalism hosted a guest lecture on 3^rd November, 2017, conducted by Dr. Ambrish Saxena, Head, Department of Journalism for Zee Academic Institute, Noida. Dr. Saxena has served as a journalist with three prominent dailies including The Pioneer and three Hindi Newspapers including Aaj Tak. The lecture was organized on ‘The Patterns of State Ownership in Radio’.

The session started with Dr. Saxena touching upon some of the basics of Journalism, the first being that as a journalism student, one should be exposed to all mediums, extensively, and that change in technology has increased mediums for dissemination of information, however, every medium has its own advantages and one cannot substitute the other, only supplement it.  He then went on to talk about the contemporary era as an era of convergence, and adding to this, he gave the example of ‘Integrated News Rooms’ that may be understood as a central point that cater to a channels- Television, Newspaper, Radio and Digital Mediums, all from one central newsroom.  

Elucidating on the distinction between Digital and Social Media, Dr. Saxena said that on one hand, where Conventional Mediums have gatekeepers, including the digital websites/applications curated by Media Houses, the news aired by these channels/mediums may be considered valid with due verification. On the other hand, there is social media that is unregulated with the absence of a gatekeeper, and hence cannot be relied on completely without checking the authenticity of the same. For example, he talked about facebook and whatsapp, and how it is easy to circulate information on these mediums without any gatekeepers. He then emphasized on the need for attribution, and said that news without attribution should not be trusted. And as a journalist, one must check the source of the news before trusting it. 

Dr Ambrish Saxena at the lecture

News, in the 21st century is so live, that there is a tough competition and every second counts. The Television medium fights for (a) speed and (b) reliability. Radio,  as explained by Dr. Saxena, traces its roots back to 1926, when proper broadcasting began. However, the Indian Policy concerning Radio Broadcasting does not permit news broadcasting by radio channels.  The radio was in control of the government (Information and broadcasting Ministry) until 1997.  Talking about the emergency period, he highlighted how AIR & DD, were misused by the government, and hence a need was felt for the autonomy of these organs. The Congress government, as explained by Dr. Saxena, was in favor of controlling electronic media under the umbrella of ‘National Interest’, and the Opposition wanted the bodies to be autonomous. After multiple proposals and rejections, the bill for autonomy of these organs was passed by a Non-congress government in 1997, almost 20 years after the first introduction of the bill in the parliament. Then, Prasar Bharati was established, independent from the government, which took over AIR (All India Radio) and DD (Doordarshan). 

The lecture proceeded with Dr. Saxena making the students realize the void that the absence of a Broadcasting Bill created in our country. He stated that in 1997, the government of India created the draft for the Broadcasting Bill, however, the bill hasn’t been passed until present day. As a result of this, policy making in radio is still ad-hoc, but in lieu of the same, TRAI (Telecom Regulatory Authority of India) has made a significant difference. It regulates broadband, satellite connections, Radio, Telecom ( Cable & wireless networks) etc. and has been pursuing the government to allow private Radio channels to broadcast news independently, however, the private players are only permitted to re-run the news bulletins aired by All India Radio. The request is denied on the basis that frequencies pose a threat to National Security and hence Prasar Bharati enjoys monopoly over News Broadcasting and Current Affairs Programmes broadcasted on all radio channels.

Dr. Vartika Nanda, speaking at the lecture

Talking about the structure of news in the three conventional mediums, i.e; Print, Radio and Television; Dr. Saxena made clear distinctions in their structure and format. A reporter, writing for the print medium must remember that the story is only meant for reading and must follow the inverted pyramid structure. Referring to the 70’s and 80’s, he said that the only attribution given to newspaper articles was ‘By Correspondent’ or ‘By Staff Reporter’, and no names were used, as the media houses believed the credibility of the newspaper to be above the reporter writing for it. Today, however, the print medium has adopted from the Television medium -  the feature of using names, and so, all newspaper articles attribute the name of the reporter covering the news story as well as their email id, which not only establishes a two-way connection between the reader and reporter, but also adds authenticity and accountability to the report.

Unlike Print, a Radio story is carried by two persons- (1) The reporter covering it, and (2) The anchor/news presenter. Hence, its structure is different from that of the print medium and is divided into 3 parts: (a) Anchor Piece, (b) Bites, and (c) Voice Cast. In 2001, AIR decided to introduce a new format in radio news, which was to use the voice of the correspondent while presenting news bulletins, and launched ‘FM Gold’, the channel identity being Bollywood songs and news and current affairs.  The advantages of this medium as compared to Television, as highlighted by Dr. Saxena, are that it doesn’t require the reporter to go to any external spot, and voice cast can be recorder from the studio,  by simply calling the reporter.

Television, much like radio, has 3 parts of production: (a) Anchor Piece, (b) Bites, and (c) Piece to camera. After the inception of Television, as talked about by Dr. Saxena, Radio became obsolete and it’s listenership dropped drastically. In the Television medium, ‘Piece to camera’ is of utmost importance for the viewer to be able to relate to the reporter. Receptivity is strong as the news is coming directly from the reporter and the backdrop of this piece is usually the spot where the event has occurred.

Dr. Saxena then opened the floor to questions and a few students from the second and third year batch asked relevant questions. In his concluding statement, Dr. Saxena touched upon the need for curating content that delivers to the target audience while at the same time following journalistic ethics.

-Written By Paridhi Bhanot, Student of LSR